> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.ex2.com/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# What is content hierarchy and what is it used for?

## The concept of content hierarchy  

The content hierarchy is an organizational structure designed to reflect the importance of the various elements. In other words, it’s a content categorization process to help users easily find what they’re looking for.

A common way to create a hierarchy in content is to use titles and subtitles. Headings divide a page into sections and indicate the content of each. The subheadings then break these sections down into smaller, more manageable segments.

Another method used to create a hierarchy is to use visual cues such as color and typography. For example, you could use a larger, more eccentric font for titles and a smaller, more sober font for the body of the text. You can also use different colors to distinguish between different types of content.

The purpose of the hierarchy is to simplify the search and analysis of information on a web page. By creating a logical and clear structure, you help visitors and search engines to quickly and easily navigate your website and its content. 
The various element are generally identified using [HTML](https://help.ex2.com/en/article/what-is-the-html-language-1bqqpli/?bust=1784816900556) metadata tags.